Excellent blog posts in action

 

Blogging can increase your sales

 

Do you sometimes get stuck for something to write on your blog?

Me too.

 

 

I had an interesting and informative morning at dawn brewers excellent blog posts action class  today. Came away with a very useful action checklist for every blog post I write. This will encourage me to blog more often which coupled with the various social media platforms ( Twitter, Facebook etc) will make my online presence more complete.

Of course online marketing  should be one part of your overall marketing strategy . Consider  your Outbound Marketing ( also known as offline marketing) and your Inbound Marketing (also known as online marketing) as two sides of the same coin- both are needed to deliver the maximum business results.

A cohesive marketing strategy properly implemented will achieve more sales for your business and hence improve your bottom line profits.

Want to know more about writing for the web then hop over to see dawn.

Want to increase your sales with a dynamic marketing strategy? then contact me at Janette Whitney & Associates.

 

The Key To Networking Online

Networking online

 

 

There is an increasing choice of places to network online, so what are the 4 keys to benefiting from online networks?.

 

 

  • Build Profile  –  online networking is about YOU not the business, so mix personal information with business and remember to include a photo. People do business with people and many will want to know who you are, especially if the product or service you provide is significant to their business. Be clear about what you can offer to others and equally clear about what you need as you never know who will be able to help you.

 

  • Generate Content –  Some sites allow you to add blogs and articles directly and to comment on others blogs. All sites will allow you to link to a blog or article that you have placed elsewhere on the web. Use them to demonstrate an understanding of your subject and to show the expertise that you and your company can bring to it

 

  • Build a network –   it should be obvious to all that networking is about connecting with people, though there are many who seem not to understand that. If you connect directly with many people then have at least one online conversation with them to explore areas of common interest. If there is nothing immediate, don’t discard the connection, develop it over time and build the relationship on a personal level. It is not just about business. Remember that you are building advocates, sounding boards and friends- not necessarily customers.

 

  • Whilst our network is not our prospect base, be open to doing business where it is possible to do so. Be tuned in to the needs that are being broadcast by others, help others selflessly and gain a reputation as someone who ‘knows how’ and ‘knows who’. Explore collaborations with others where there is a basis to do so.

 

Networking is not an ‘all or nothing’ approach. Networking for business has a cost and can bring a return – but the return may take time to appear. Take your time to find the right mix for you.

Want to know more about online networking?

 Then follow me on twitter   or linked in or contact me at Janette Whitney & Associates

 

 

 

Thought For The Day

To all politicians:

Light Travels Faster than sound. That is why some people appear bright until you hear them speak.

 

Thought For The Day

 To the  HMRC:

A fine is a tax for doing wrong. A tax is a fine for doing well

Follow Janette Whitney & Associates on Twitter

We are now on twitter – www.twitter.com/janettewhitney . Follow us and see what we have been up to.

 

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