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Business plan re-think for RBS

We all know we should have a business plan to guide our business along the route which we want to take and which will deliver the returns that we /the owners need over the medium term – at least 3 years.

Obviously Royal Bank of Scotland’s Chief Executive Stephen Hester forgot  to take account of market forces and undertake a robust S.W.O.T analysis before finalising his Business strategy as he is having to re think his Business plan for RBS only 8mths after it was formulated!

– But then this has been one of the problems which helped cause the Banking crisis – short term thinking and quick gains rather than looking at the longer term with prudent planning.

This article from the Guardian Newspaper  says it all.

What do you think as a small business, especially if you are trying to raise finance  for business development?  Comments please.

 

Contact me at Janette whitney & Associates, Business Consultants for professional  impartial  advice & solutions.

 

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